Before you start
- A WordPress installation accessible over HTTPS.
- Your administrator email and planned pages.
Check your access and website address
A completed installation is not yet a website ready for launch. Open your domain over HTTPS, then sign in to the WordPress dashboard. Use the intended live domain, or an access-protected copy while you prepare the website.
- Confirm that the certificate covers the address you use, including your chosen www or non-www version.
- Keep the dashboard address and credentials in a password manager.
- If WordPress is not installed, follow our Installatron guide first.
Set the language, title and time zone
Open Settings → General. Give the website a recognizable title and check its administration email address: recovery and security notifications go there. For a Quebec business following Montreal time, select Toronto to account for seasonal time changes.
- Choose the main website language; your user profile can use a different dashboard language.
- Save your settings and complete any email confirmation WordPress requests.
- Do not change the two WordPress address fields as an improvised fix: an unplanned URL change can lock you out.
Choose your homepage and link structure
Create a homepage and, if needed, a page for blog posts. In Settings → Reading, choose a static homepage and assign the relevant pages. In Settings → Permalinks, choose a suitable structure before publishing your first content.
- For a new site, “Post name” usually creates readable addresses.
- Changing an established site's structure requires redirects from its old URLs.
- Open a page and a post in a private window to check their links.
Install only the features you need
Choose a maintained theme and plugins with a clear purpose, such as forms, backups or email delivery. A theme demo may import substantial content; avoid importing it into a live website without a backup.
- Remove sample content you do not intend to publish.
- Check the main menu, footer links and logo display.
- Test important pages on a phone and with a keyboard, using your own text and images.
Protect accounts and prepare a backup
Under Users, give each person a separate account with only the permissions they need. Reserve administrator access for people responsible for maintenance. A usable backup needs both website files and the database.
- Use unique passwords and two-factor authentication where your chosen solution supports it.
- Check the backup location, schedule and actual latest backup date.
- Test restoration on a copy before relying on the procedure during an incident.
Complete your launch checks
Browse as a visitor: check links, forms, images, policy pages and mobile layouts. Review issues in Tools → Site Health. A favourable status does not replace testing your site's actual functions.
- If search-engine discouragement was enabled during development, turn it off in Settings → Reading at launch.
- That setting does not protect a private copy; access restrictions are still necessary.
- Submit a real test form and confirm delivery before announcing the website.
Frequently asked questions
Do I need a plugin for every feature?
No. Check features already provided by your theme and existing plugins. Add only useful, maintained and tested solutions.
Related service
WordPress hostingOfficial documentation
Labels and options vary with versions, plugins and your account. Refer to publisher documentation for your configuration.